brooke castillo course review life coach school certification is mindset loops without business foundation

[RatesAndRisk]

signed up for LCS back when they were running the “become a six-figure coach” webinar. $21K later and i walked away with a dozen thought model worksheets and no client pipeline.

everything’s framed as “thought error correction” — if you’re not signing clients, it’s because you have a scarcity belief. not because you have no audience, no offer, no ops. they push this idea that mindset is everything, but won’t touch sales psychology or funnel math.

 

[DividendOx]

signed up for LCS back when they were running the “become a six-figure coach” webinar. $21K later and i walked away with a dozen thought model worksheets and no client pipeline.

everything’s framed as “thought error correction” — if you’re not signing clients, it’s because you have a scarcity belief. not because you have no audience, no offer, no ops. they push this idea that mindset is everything, but won’t touch sales psychology or funnel math.

they target aspirational women in midlife career pivots — teachers, nurses, HR managers — and convince them coaching is a turnkey exit. but they don’t teach marketing mechanics. it’s just self-coaching loops with a certificate.

 

[RatesAndRisk]

they target aspirational women in midlife career pivots — teachers, nurses, HR managers — and convince them coaching is a turnkey exit. but they don’t teach marketing mechanics. it’s just self-coaching loops with a certificate.

exactly. i asked about lead tracking and got redirected to a “belief work” module. the platform literally has no CRM integration or launch mapping. just mindset audits.

 

[RyanFromIB]

the monetization is a genius loop though. she certifies you, then upsells you into a “mastermind” to teach other people how to sell the same model. it’s Amway for mindset coaching.

 

[SigmaSweepz]

no one talks about that. everyone becomes a life coach who only works with other coaches who also got certified through her. i tried to run an offer outside that bubble and it tanked. the LCS method doesn’t map to real client objections, it just reframes them.

 

[RyanFromIB]

no one talks about that. everyone becomes a life coach who only works with other coaches who also got certified through her. i tried to run an offer outside that bubble and it tanked. the LCS method doesn’t map to real client objections, it just reframes them.

and the sales scripts are like “just hold space and allow them to feel the discomfort of their growth edge.” bro i need a conversion sequence not a TEDx pep talk.

 

[equitypulse]

i got certified back in 2020. the whole backend was PDFs and a Kajabi hub. no segmentation, no buyer journey logic. her team said “you’ll figure it out as you coach.” that’s not infrastructure.

 

[versacestove]

i got certified back in 2020. the whole backend was PDFs and a Kajabi hub. no segmentation, no buyer journey logic. her team said “you’ll figure it out as you coach.” that’s not infrastructure.

LCS attracts the self-help junkies who want structure but resist selling. the irony is they sell the certification using hardcore urgency, then tell you selling is “optional if aligned.”

 

[equitypulse]

LCS attracts the self-help junkies who want structure but resist selling. the irony is they sell the certification using hardcore urgency, then tell you selling is “optional if aligned.”

right. brooke’s whole pitch is “clean thinking equals clean money,” but then the biz advice is basically “journal harder.” i needed a funnel, not a feeling.