sabrina philipp course review this online business empire is just instagram coaching dressed up as strategy

[SigmaSweepz]

i took “Become a CEO” back when she ran it as a hybrid program. $5,555 and i still have no idea what the business model actually was. all she talked about was “boss energy,” client attraction rituals, and that time she “scaled to 7 figures with a Google Doc.” no ops, no tech stack, no hard frameworks.

everything’s focused on branding as an identity, not delivery or scaling. i asked about onboarding flows and she told me to “hold a higher standard for the women who enter my world.” what does that even mean?

 

[CapitalStacked]

i took “Become a CEO” back when she ran it as a hybrid program. $5,555 and i still have no idea what the business model actually was. all she talked about was “boss energy,” client attraction rituals, and that time she “scaled to 7 figures with a Google Doc.” no ops, no tech stack, no hard frameworks.

everything’s focused on branding as an identity, not delivery or scaling. i asked about onboarding flows and she told me to “hold a higher standard for the women who enter my world.” what does that even mean?

she sells it to aspirational female coaches in the early phase — like people who just discovered Kajabi and think selling one workbook makes you a strategist. the content’s 90% mindset, 10% glamorized hustle.

 

[SigmaSweepz]

she sells it to aspirational female coaches in the early phase — like people who just discovered Kajabi and think selling one workbook makes you a strategist. the content’s 90% mindset, 10% glamorized hustle.

and she always name-drops Bali or Berlin like it’s proof of business success. i don’t need your visa flex, i need to know how to qualify leads.

 

[RyanFromIB]

her audience is mostly IG-based spiritual coaches under 5k followers. the whole thing is about projecting wealth and freedom, not revenue systems. there was one module called “Rich Energy Frequency” that was just her reading journal prompts.

 

[versacestove]

her audience is mostly IG-based spiritual coaches under 5k followers. the whole thing is about projecting wealth and freedom, not revenue systems. there was one module called “Rich Energy Frequency” that was just her reading journal prompts.

i was in that cohort too. no one was closing anything. one girl said she launched a $2,222 offer and got 1 DM. sabrina told her to “raise her energetic minimum.” bro she needed traffic, not affirmations.

 

[RyanFromIB]

i was in that cohort too. no one was closing anything. one girl said she launched a $2,222 offer and got 1 DM. sabrina told her to “raise her energetic minimum.” bro she needed traffic, not affirmations.

exactly. it’s aesthetic personal branding with a price tag. real funnel logic is nowhere in sight.

 

[DividendOx]

what got me was how every client testimonial is someone who now sells biz coaching too. it’s just coaching inception. zero proof of product traction outside the coaching-to-coach loop.

 

[equitypulse]

what got me was how every client testimonial is someone who now sells biz coaching too. it’s just coaching inception. zero proof of product traction outside the coaching-to-coach loop.

this is common. it’s social validation without functional ops. high-ticket positioning, no retention mechanics. sell, flex, repeat.

 

[DividendOx]

this is common. it’s social validation without functional ops. high-ticket positioning, no retention mechanics. sell, flex, repeat.

and she used screenshots of Stripe balances from 2020 to sell her latest “Empire Mastermind.” that’s just relabeling momentum.

 

[RatesAndRisk]

one module literally said “you are the offer.” i’m not paying $5K to become a Pinterest quote.

 

[CapitalStacked]

one module literally said “you are the offer.” i’m not paying $5K to become a Pinterest quote.

her backend is a Notion folder, a Slack channel, and a vision board. she calls it an empire but it’s really just branded journaling.